 |
1919 Creative Studio Assigned Ritz-Carlton Residences, Vail to Create Ads, Direct-mail, Collateral and Website for Exclusive Real Estate Development
New York, NY (PRWEB) December 5, 2007 -- 1919 Creative Studio, the brand identity firm that takes a holistic approach to advertising and marketing communications, was awarded The Ritz-Carlton Residences, Vail account by the developer Vail Resorts Development Company. The assignment is to create a new Fall/Winter marketing campaign for the residences whose target market is comprised of high net-worth families seeking the ultimate in mountain resort living.
The first effort is a print campaign scheduled to break this month that features the headline "Home, home on the range" and boldly portrays the combination of Ritz-Carlton's luxurious services and amenities against the dramatic scenery of Vail's Rocky Mountain location. This is followed by the launch of a new website and a direct mail campaign that continues through February 2008. The tagline for the overall campaign is "We'll be waiting for you" which is intended to highlight the key differentiator of the personal service provided by The Ritz-Carlton.
Peter Klueger, Creative Director and Partner, notes "This is a great opportunity to showcase the legendary qualities of the Ritz-Carlton against the striking landscape and lifestyle of Vail. It is a great story to tell particularly from a visual perspective." Klueger will also be shooting original photography for all the elements of this multi-media campaign. "This is a coming together of two world-class brands, The Ritz-Carlton and Vail Resorts, to create a unique offering of luxury living in an incredible natural environment. It's rare that two distinct brands can combine with such remarkable and compelling synergy" said Managing Partner and Copywriter Nick Wollner.
1919 Creative Studio, founded in 2001, creates innovative brand communication, from concept through creative and production, for a wide variety of clients from its headquarters in New York City. For more information, please visit www.1919.com or call (212) 982-6400.
# # #
This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
|
 |
An introduction to Golf for the Adult beginner.
Every day more and more people are taking it up for the first time. I was once a beginning golfer myself and I remember the frustrations of learning the swing and playing well. And that was with a Golf Pro Father.
Golf Tips: The Simple Secret to Solving the Slice
The slice is a shot which usually starts off slightly to the left, then swerves to the right in the air. The slice is a common fault that occurs in many beginners game and has to be one of the most frustrating things that can happen to a golfer.
Florida Primary Is A Health Insurance Primary, Says Health Insurance Web
With less than a week to go before Florida's winner take all primary, Florida health insurance (http://www.floridahealthinsuranceweb.com) web has its final primary election coverage with each of the leading candidates' positions on health insurance. "The Florida primary has really come down to the economy, and health care," said financial consultant Morgan Moran, "if you look at the latest polls, health insurance has moved the Democrats into first place."
Callaway Hybrid Golf Clubs
There are three different product lines in the Callaway hybrid golf clubs lineup. These align with their sets of woods and irons. They are the FT-Hybrids, X-Hybrids, and Big Bertha Heavenwood Hybrid lines. The attributes of each will be discussed separately.
In Tough Real Estate Times, Zach Finn Bucks Trends
Throughout South Florida, homes are going into foreclosure and realtors are getting new careers. But realtor Zach Finn is rising to the top with an opposite approach-- he is investing even more money in promoting and selling his properties.
SEO for Real Estate Companies
Definitely, every real estate companies want to have a successful business by gaining popularity, earning a lot and leading its competitors and so on. In order to have a successful real estate company, one should undergo internet marketing that can aid you to success. One of the best internet marketing is SEO or search engine optimization. SEO can increase the traffic of a real estate company?s website. It is an important tool that can make your real estate company be popular and can gain plenty of profits. With the aid of SEO, you can have plenty of visitors to your website which can be your customers in time.
Celebrities Get Gifted by GBK Productions Again at the Hoodie Awards in Las Vegas
GBK Productions is pleased to provide one of their well known Gift Suites for the celebrities that participate at the Hoodie Awards in Las Vegas.
Free California Travel Guide Makes Traveling Books Obsolete
California, the second most populous state in the union, is widely known to tourists for destinations such as the Hollywood Walk of Fame, Disneyland, Golden Gate Bridge, Lake Tahoe and Yosemite. But it is the other destinations in California that will make your trip complete.
Why Buy Used Golf Balls?
Why should you spend good money on used golf balls Golfers spend millions of dollars every year on buying new golf balls
Orlando Theme Park Capital
Although probably the theme park capital of the world, a vacation in Orlando, Florida does not mean these are the only attractions to keep visitors amused. In fact, Orlando has such a diversity of attractions that many travel books have been written just about this one location alone. Everything a visitor could possibly want is here and the reason why people return year after year.
|
