Golf Marketing Agency Markets Heart Of Wales Golf Breaks On You Tube
London (PRWeb) June 7, 2007 -- Marketing Golf, a full-service golf marketing agency has revamped the Heart Of Wales Golf Breaks brand and kicked off a marketing campaign which promotes the golf breaks company on You Tube and Google Video.
Heart of Wales Golf Breaks was launched in 2005 by Llandrindod Wells, Builth Wells and Cradoc Golf Clubs, with the assistance of Visit Wales, to promote short break golf holidays in Mid Wales. Golf Marketing expertise within the golf clubs was limited but nevertheless Heart of Wales Golf Breaks managed, in its first year of operation, to attract nearly 1,000 golfers to play golf in Mid Wales.
"However, we realised that in order to progress further and reach our second and third year's targets, we would need a more professional and innovative marketing approach," explains Robert Southcott, General Manager of Heart Of Wales Golf Breaks. Having met with a number of generic marketing agencies we discovered the agency Marketing Golf and were immediately attracted by the specialist golf marketing knowledge and the innovative marketing techniques that could take us to the next level."
Marketing Golf makes the marketing techniques used by big brands available and affordable to smaller golf companies who have more limited marketing budgets. "Heart Of Wales Golf Breaks have a terrific golf break product but like many golf companies, their brand look and their website design didn't do their product justice," explains Evan Mangan, founder and managing director of Marketing Golf. "Heart Of Wales Golf Breaks wanted what most golf businesses want; a distinctive high quality brand, a stunning website which showcases their product and increases sales, large volumes of traffic generated from appearing high up on search engine results and an innovative golf marketing approach which positions them as leaders in their market."
Marketing Golf redeveloped the Heart of Wales Golf Breaks brand and designed a high quality website http://www.heartofwalesgolfbreaks.co.uk/ which features a movie brochure. "A Movie Brochure is an affordable video advert comprised of images, panning and zooming effects, elegant captions and music" explains Mangan. "It immediately conveys the quality of a golf course or a golf holiday package and it can be streamed on a website or offered as a video iPod download. It can also be uploaded to YouTube and Google Video where it is will appear to anyone searching for golf related terms."
"Even at this early stage we can see a great improvement in the quality of the "image" we are presenting to potential clients," says Southcott. "We are now receiving more enquiries on our website and we have no doubts that as we roll out the other innovative marketing campaigns we have planned that we will achieve our initial objective of establishing Mid Wales as a leading short break golfing destination."
Marketing Golf is currently offering all golf companies a collection of Golf Marketing Guides, designed to help golf businesses attract more customers, which can be downloaded for free at http://www.marketinggolf.co.uk/marketing_guides.htm . Golf companies can also request a free search engine ranking report, which will tell them where they appear on Google and Yahoo! when golfers enter certain search terms. This service is available at http://www.marketinggolf.co.uk/free_search.html .
CONTACT INFORMATION:
Evan Mangan
Marketing Golf
17 Park View, Hatch End
Pinner, Middlesex HA5 4LL
This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
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